1+1 Promotion: How to Launch an Effective “Buy One — Get One Free” Campaign

The 1+1 promotion is one of the simplest and most powerful ways to boost sales, increase average check size, and motivate customers to return more often. In Fenlora, setting up this promotion takes only a few minutes — and once launched, it works automatically at the POS.

This guide shows how to create a Buy One — Get One Free campaign step by step.

The 1+1 promotion rewards customers with a free product when they purchase another product.
In the Fenlora panel, this works through a simple rule:

👉 If you set the discount to 100%, it means the second item will be given for free.

This makes the 1+1 mechanic extremely flexible — it can apply to:

• All products
• A selected category
• A specific item

1. Set the promotion hours: Always, or Specify manually if the offer should work only at certain times
2. Select the items included in the promotion — for example: All catalog
3. Under Amount of products, enter 1 (the number of products the customer must buy)
4. Under Auxiliary amount, enter 1 (the number of products rewarded)
5. Set the discount percentage to 100%
6. 👉 This means the second item will be given for free.
7. Click Save

A confirmation window will appear.
Click Start a promotion to activate it.

After launching, go to Active promotions to see all current campaigns.

From the three-dot menu, you can:

• View
• Pause
• Copy
• Archive

The promotion runs automatically at the POS once activated.

• Increase slow-moving product turnover

Offer 1+1 on items that sell slowly to clear stock faster.

• Boost average check

Customers often buy more than one item, increasing revenue even when the second product is free.

• Promote new products

Use 1+1 to introduce new menu items — customers love trying new things when there is no risk.

• Drive traffic during quiet hours

Combine 1+1 with limited time slots to attract customers exactly when you need them most.

• Create seasonal or holiday offers

Perfect for holidays, events, or special days when customers expect attractive deals.